Tag: Wombat Projects

Promoting Reef Rescue in Queensland

Wombat Creative has been working with Queensland Regional NRM Groups Collective to manage their communication obligations for Reef Rescue, a $200 million program of the Australian Government. Our role is to ensure that project partners, encompassing both regional bodies and industry groups, work collaboratively on communication projects and share their outcomes with an appropriate audience. We’ve produced reports, coordinated events, facilitated meetings and provided guidance to a range of other communication professionals. In the first three years of the five-year program, our partners reached more than 90% of the farmer engagement target and improved soil, water and pesticide management practices on more than 1 million hectares of land.

Download the Impact Statement


Understanding rural lifestyle landholders

Wombat Creative was engaged by NRM North in Tasmania to lend a hand with documenting and planning for best practice engagement of rural lifestyle landholders. The first thing we found is that they’re known by so many different names it’s hard to pin them down: smallholders, blockies, urban farmers, peri-urban land managers, reechangers, down shifters, and hobby farmers. One thing we learned quickly about this audience is their sheer diversity. Not just diversity in terms of age and background and education, but diversity in terms of the ways they farm, the land types they manage and the food they grow. We worked with NRM North staff and their partners to interview these landholders, document their needs and come up with strategies for better engagement.

Download the report for more information.


Coordinating a pilot national campaign for Australia’s 56 regional bodies

We worked with communication officers from across Australia’s 56 regional natural resource management bodies to pull together a very low cost campaign. The campaign had a number of aims – to trial a collaborative approach to national communication activities, and to promote Australian Government investment in natural resource management. We facilitated meetings, documented ideas, pulled together strategies, built consensus, coordinated videos, managed social media, wrote media releases, liaised with CEOs and Chairs and kept Australian Government staff engaged in the project.

Across Australia in just one year, those 56 regions have helped farmers improve land management over 2 million hectares of land, and have worked with volunteers to protect and enhance 16,000km of waterways and coastlines.

That’s a very big backyard being cared for by a lot of people.

Connect with Our Big Backyard via Facebook.



Paul Guilding Interview

Paul Guilding, the author of the Great Disruption, was recently in Queensland for the Queensland Writers Festival and the Wildlife Queensland 50th Anniversary.  Samantha Morris managed to get an interview with him.  Have a listen…

Paul Gilding podcast

Coordinating Wildlife Queensland’s 50th anniversary celebrations

Wildlife Queensland is a genuine grassroots group, with a long and powerful history. We were honoured to be chosen as the consultant to help them plan for and manage their 50th anniversary celebrations throughout 2012. With a tiny budget, but lots of ideas, we worked with their staff, volunteers and board to plan long in advance of the anniversary.

We edited their 50th anniversary publication, coordinated a launch by the Governor of Queensland and brought together 200 of Queensland’s most passionate wildlife workers and researchers for a celebratory forum and dinner. We coordinated sponsorship, managed programming, arranged media, documented outcomes, coordinated reporting, managed committees and had lots of fun along the way. We wish we lived in a world that didn’t need organisations like Wildlife Queensland. And we genuinely hope the next 50 years brings more wildlife wins and worries.

If you’re planning similar celebrations and need a hand to get your thoughts together, find partners and deliver a meaningful event, you probably want to talk to us.


Queensland Landcare Conference, 2011

The 23rd annual Queensland Landcare Conference blew in to Ayr, one hour south of Townsville in 2011. Again, Wombat Creative was engaged by local landcare hosts, Lower Burdekin Landcare, to help them turn all of their ideas into reality. From arranging for cane to be cut from local farms, through to ensuring adequate supplies of mosquito repellant, coordinating 2000 poppers for schoolkids, negotiating with local schools to borrow buses, booking Ministers and the Governor and a range of keynote speakers, through to keeping delegates happy over the four day event, we did it all, with a smile. We helped the group with budgeting, event management, speaker liaison, sponsorship, marketing and reporting. We’d love to help you too. Give Chloe a call on 0447 306 331.


Queensland Conservation’s 40th anniversary, 2009

We helped Queensland Conservation Council, the state’s peak body, celebrate their 40th anniversary in style. Some 250 people attended a gala event, doubling as a fundraiser, to wish the organisation a happy 40th birthday and celebrate the years that had passed. Queensland Conservation has had an impressive history, responsible for lobbying for the protection of many special places. As well as the gala event, we coordinated a breakfast forum focussed on transport fuels and an oral history project which captured stories from past Coordinators and Chairs. We were thrilled to work with them on such a special occasion – particularly given our passion for conservation, and our passion for organising. If you have a similar event, you should get in touch.


Veg Futures Conference, 2008

Greening Australia Limited contacted us because their event manager was putting together a solid event, but with very little understanding of the audience in question. They were worried they’d spend all this money and that no-one would show up and that the sessions offered wouldn’t quite hit the mark. We stepped in to damage control and helped them turn things around in a very short timespan. From renegotiating the program and speakers, through to whipping conference communications into shape, the event resulted in more than 300 delegates and excellent feedback, particularly from sponsors, which invested a lot of money into this signature vegetation management event. We know from experience that events in the natural resources sector are very unique. The audience usually comes with very specific ideas about what needs are going to be met and we can help you understand how to tap into that for maximum effect.

Do you have an event on the horizon? Give us a call, we’ll be glad to help.

Queensland Landcare Conference, 2008

The 2008 Queensland Landcare Conference, held in Monto, was the 19th annual event held in the state. Contracted by conference host, North Burnett Landcare, we took on every aspect of event management – from booking speakers, to erecting a tent city in the showgrounds, to sweeping out the stud cattle arena for 300 delegates.

Holding a conference in a small town like Monto has some unique challenges, but we love them. We shipped in caterers, AV equipment and used many local networks to put on one of the most memorable landcare conferences ever.

We’ve had a long history with landcare, with all of our staff having worked for landcare-related organisations during their careers. We get the landcare sector, and we get the sorts of events that make landcarers smile.

If you’re running a landcare event, we’d love to help out.  Contact us for more information or a chat about your needs.